Skip to main content
Valley PBS

Valley PBS Director of Technology and Innovation

In November 2020 I joined the family of the Public Broadcast Service (PBS) at Valley PBS in downtown Fresno California and left Fresno State University after nearly 15 years of service. It was an unexpected change in my career path but one that has made my adventure in life far more interesting.

Living during the COVID-19 pandemic makes innovation much more essential to nearly every organization in operation day. Innovation takes a careful thought, planning, and vision. Being an innovator requires a very wide knowledge base, experience, and skills to develop a new service, product, or process.

Innovation is not a choice - it is a requirement.

    Valley PBS

    At Valley PBS I serve under Chief Executive Officer Lorenzo Rios, an Army commander in Iraq and Afghanistan, facilitator of International Relations and Comparative Politics at West Point, and most recently  a Professor of Military Science and department chair at Fresno State.

    Since Valley PBS first went on the air in April of 1977, the Station has been committed to enriching the lives of Valley residents through a combination of educational and entertaining programming and solid community outreach and service. As the Central Valley’s only community licensed public television station, Valley PBS has delivered exceptional television to homes from Merced to Bakersfield. The Station reaches more than 94% of households with a television in our service area and broadcasts more than 70 hours of quality, research-based children’s programming each week. In addition to the core line-up of PBS signature programming, Valley PBS also purchases and broadcasts a host of additional series and fan favorites like Doc Martin, Father Brown, Huell Howser’s California’s Gold and others.  Moreover, the Station produces local documentaries that bring light to important Valley issues as well as a weekly show highlighting agriculture – Valley’s Gold.

    ~ Valley PBS

    What is the function of the innovation manager?

    The role of an innovation manager can be very diversified. In principle, there are two essential orientations of the functions in which the innovation manager can add value.

    • He is himself the innovator who seeks and develops ideas and handles innovation projects. He is the creative person, the inventor or the project manager.
    • He is an enabler who creates structures and processes so that innovation can happen in organizations. He is also a promoter, especially in the field of culture, where he works to persuade and disseminates the necessary knowledge of innovation. In the role of an enabler, he can also be a service provider for innovators, for example by taking care of patents or subsidies.

    Roles at Valley PBS

    1. Idea finder
    2. Idea manager
    3. Innovation scout
    4. Continuous Improvement Process (CIP) Manager
    5. Innovation strategist
    6. Futurologists
    7. Organizational developer
    8. Innovation project manager
    9. Developer
    10. Funding manager
    11. Portfolio Manager and Controller

    (From: The Twelve Possible Roles of an Innovation Manager/Director)


    Ethics Matter
    Ethical leadership requires us to do what is right, not what is easy. Hear stories from a Bulldog's and PMP's experience in higher education, service projects and project management, fitness, and technology.
    Valley PBS Director of Technology and Innovation
    In November 2020 I joined the family of the Public Broadcast Service (PBS) at Valley PBS in downtown Fresno California.
    Rotary District 5230 Virtual Conference 2021
    Date: Saturday, May 1st Audience: Open to all Rotarians, Rotaract, Interact and Guests
    Valley PBS Highlights 2020
    Valley PBS Highlights 2020 featuring Lorenzo Rios, CEO.
    Rotary District 5230’s Vision Statement
    As the Director of Technology and Webmaster for Rotary International, Zone 26/27, District 5230; I just added the leadership's Vision Statement at Rotary District 5230's website.
    Rotary 5230 Organization Chart

    I service on Rotary District 5230's Leadership Committee and as their Webmaster.

    About IT Steering Committees
    An IT steering committee is a committee of senior executives to direct, review, and approve IT strategic plans, oversee major initiatives, and allocate resources.
    20 Good Reasons to join Rotary International
    Rotary International is worldwide community service organization whose members use their vocations to serve the pubic good. Interested? Here's 20 Good Reason to join Rotary International.
    About University of Phoenix
    One of the things I love about tech and teaching is the constant new tools to promote community service projects and organizations.
    UOP BIS 200
    Course Description Digital Skills for the 21st Century is a course focused on the impact of digital technology on today's businesses, the economy, and society.
    UOP BIS 221 Let's Sway
    Very very basic demo of the use of Microsoft Sway
    BIS/221: Introduction To Computer Applications And Systems
    This course provides an overview of Business Information Systems.